Winemakers of Rutherglen

2018

Muscat of Rutherglen

Design

Muscat of Rutherglen is a wine style truly unique to the region of Rutherglen, Victoria. Our scope of work positioned the world-renowned wine as a secret drink that sits somewhere between a wine and a spirit; showcasing the craft of the winemakers in the region to an expanded audience.

The developed brandmark, logo and wordmark create the MoR stamp of authenticity, reflecting the regal and high quality trademark assured to the Muscat wines.