Melbourne creative agency showcase beverage branding - Little Big
Little BIG logo Little BIG logo

Working on Wurundjeri land

The Cocoa Group

2024

Gria

  • Design
  • PR
littleBIG is proud to announce Gria, Australia's hottest drinks. Sangria Spritz - need we say more.

Combining innovative beverage branding, storytelling and strategic media relations, littleBIG played a key role in shaping Gria's brand from conception to execution.

Rich, Creative Director at littleBIG and a central member of The Cocoa Group, spearheaded efforts in product development, brand identity, creative direction and digital strategy, ensuring every element of Gria exuded fun, fizz and flair.

Leading media relations, littleBIG ensured Gria's launch made waves. Leveraging their expertise in food and beverage marketing, littleBIG secured media coverage and drove conversions across lifestyle and industry publications and social channels.

More than a launch, littleBIG is turning Gria into a movement. Gria Summer is here!