30 Aug, 2019 | PR, STRATEGY
Image credit: Cumin flat bread recipe from @sara.oteri for a paid collaboration with Procal. This post was written by champion influencer collaborator Tania Romano. Thinking of using influencers in your marketing or PR strategy but have no idea how? There are a...
29 Apr, 2019 | BRANDING, DESIGN, STRATEGY
Did you know that people are wired to remember imagery and adding a photo to your content bank can improve an individual’s recall by 65%? As the old saying goes, ‘A picture is worth a thousand words’ and 2 out of 3 people claim to be visual learners....
19 Mar, 2019 | ADVERTISING, PEOPLE, STRATEGY
Here at littleBIG we’re always talking about the importance of true partnership – we see ourselves as extension of our clients’ marketing teams. Today I’m talking about a different type of partnership – brand partnerships (also known as...
