INFLUENCERS DISCLOSING #AD

INFLUENCERS DISCLOSING #AD

Recently, a few Instagram influencers have been under fire from advertising regulators after failing to disclose certain posts they shared were sponsored by brands. This comes after changes to regulations for influencers about disclosing sponsored posts. They must now...
FACEBOOK NEWS BLACKOUT

FACEBOOK NEWS BLACKOUT

Following a drama-filled 48-hours in the world of digital media, littleBIG social and marketing strategists Kate and Andrew discuss the implications of the Facebook News Blackout for social advertising, PR and how brands can protect themselves. What is it? Australian...
WHAT IMPACTS DID COVID-19 HAVE ON SOCIAL MEDIA MARKETING?

WHAT IMPACTS DID COVID-19 HAVE ON SOCIAL MEDIA MARKETING?

This post was written by Dana Thomson, one of our excellent social media guns. 1) What impacts did COVID-19 have on social media marketing? Over the past few month’s there’s been some big changes to social media marketing as the community faces what has to...
HOW TO MAKE THE MOST OF SOCIAL MEDIA FOR YOUR BRAND

HOW TO MAKE THE MOST OF SOCIAL MEDIA FOR YOUR BRAND

Now that it’s 2020, there’s really no excuse for your brand not having a social media presence.  However, not all platforms are necessary for a brand, and it’s important to recognise which are worth your time and efforts. Follow our guide below on how to make the most...
SOCIAL MEDIA 2020 PREDICTIONS

SOCIAL MEDIA 2020 PREDICTIONS

Want to know what you could be doing to ace your socials this year? Our social media experts have looked into their crystal ball to bring you our top predictions for 2020.   AR and VR will gain momentum Ahead of Advertising Week, Facebook announced AR ad formats,...