Queen Victoria Market, PR - Little Big
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Working on Wurundjeri land

Queen Victoria Market


Day Market + Night Market PR

  • PR

We've worked with the Vic Market team for more than a decade. It’s a joy. With such a long and solid relationship, our Market knowledge is deep, as are our related media and influencer relationships and strategies.

Our challenge is to keep the day market top of mind for Melbournians as both a great place to do their shopping and a great place to be, along with attracting tourists. We also drive awareness and patronage of the night markets.

Our recent average monthly cumulative reach through PR has been more than 11M via an average of 25 pieces of media exposure per month. And that’s just the day market! Our night market campaigns produce millions more opportunities for the market to be seen.

Day Market FY23

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Summer Night Market 2022/23

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