In 2015, littleBIG was engaged by Northern Cemeteries to create and facilitate the re-branding of its new identity, which encompasses the group’s five locations in Northern Sydney. The refreshed website introduced the brand to market along with new collateral and signage.
The introduction of the revised brand clearly illustrates the vision of Northern Cemeteries and the mission to always care for the community in all its diversity. Harmonising the unique physical and spiritual beauty of each entity in the Northern Cemeteries Group, the new branding is designed to represent the natural ebb and flow of life and a sense of unity. The colour scheme is bold yet peaceful, clearly emulating the essence of the brand.