PR & Content Account Executive Job – Melbourne | littleBIG

PR. Content. Ideas. Execution. All of it.

We’re looking for a PR & Content Account Executive to join littleBIG — Australia’s most experienced marketing & PR agency for food, drink and tourism.

This role isn’t one thing.

It’s for someone who can land a story with media and shoot a piece of content that actually performs. Someone who understands the landscape, but is also hands-on enough to get stuck in and make things happen.

The role

You’ll work across a mix of clients including the likes of Queen Victoria Market, City of Ballarat, Visit Echuca Moama, Brown Family Wine Group and Melbourne Airport.

You’ll be part of delivering integrated campaigns across PR, influencer, content and digital — contributing ideas, executing work and helping shape how brands show up in market.

Some days that looks like pitching a story, some days it’s creating content. Some days it’s both.

What you’ll actually be doing

• Writing media releases, alerts and pitches that cut through
• Building relationships with media and landing coverage
• Managing influencer outreach, briefs, gifting and campaign coordination
• Supporting famils, launches and brand events
• Creating content across social, web and eDM (including filming and editing)
• Bringing ideas to the table — not just executing them
• Staying across trends, culture and what’s happening in food, drink and tourism
• Supporting integrated campaigns across PR, content, influencer and digital
• Working closely with clients and keeping things moving

About you

You’re not just one thing — and that’s the point.

You’ve likely got 2–3 years’ experience in PR, communications or marketing (agency is a bonus), and you’re comfortable operating across both PR and content.

You might lean slightly one way — but you’re curious about the other.

You’ll bring:

• A strong understanding of media and how to land a story
• The ability to write clearly, confidently and without fluff
• A good instinct for content — what works, what doesn’t and why
• Hands-on skills across social, video or photography (even if self-taught)
• An interest in trends, culture and what’s happening in the world
• Strong organisation and attention to detail
• A proactive, get-it-done attitude

Why littleBIG

We’re not a one-trick agency.

We’re full-service — and we actually mean it.

We work across PR, content, influencer, digital and creative, with a clear focus on food, drink and tourism. It means the work is varied, fast-moving and genuinely interesting.

We care about doing good work. We care about results. And we care about working with people who are switched on and easy to work with.

You’ll get:

• Exposure to integrated campaigns across multiple channels
• A mix of iconic and emerging brands
• The opportunity to grow quickly if you’re good
• A team that backs ideas and values initiative

The details

• Melbourne-based (Cremorne)
• Hybrid: 3 days in office (Tues, Thurs, Fri), 2 days WFH
• Full-time
• Best suited to candidates with 2–3 years’ experience

Keen?

Send through your CV and a short cover letter to [email protected]

Keep it sharp. Tell us what you’ve done and why you want in.