TOURISM Archives • littleBIG

KEY INSIGHTS FROM THE 2022 MUMBRELLA TRAVEL MARKETING SUMMIT

12 Dec, 2022 | ADVERTISING, MARKETING, PR, SOCIAL MEDIA, TOURISM

At Mumbrella’s Travel Marketing Summit, littleBIG Founder, Sally Harley, led a panel discussion with leading tourism operators (and our clients) Meg Dalla Lana, GM Marketing & Customer Experience at Queen Victoria Market; Mark Hemetsberger, Head of External...

HOW DO WE REVIVE OUR TOURISM INDUSTRY? THE KEYS TO TOURISM MARKETING

3 Oct, 2022 | ADVERTISING, BRANDING, DESIGN, DIGITAL+WEB, EVENTS, FOOD+DRINK, MARKETING, PR, TOURISM

What do we need to do to revive our tourism industry? In the pandemic’s wake and in the context of a stuttering but positive upward trajectory towards repairing, key learnings have emerged around buttressing the sector. How do we future-safe a fragile but renewing...

TOURISM MARKETING IN A POST-PANDEMIC WORLD WITH VISIT GRAMPIANS

30 Mar, 2021 | TOURISM

One of the most heavily impacted industries across the world in 2020 is the tourism industry. Who would’ve ever thought that there’d be a time in our lives where it would be illegal to travel beyond 5km of your home? The Grampians is one destination that was out of...

HIT THE ROAD IN VICTORIA

23 Jun, 2020 | TOURISM

As restrictions gradually ease, us littleBIGgers have been planning our post-iso escapes. Thankfully, we’re blessed to live in Victoria which has so many distinct and accessible regions within driving reach. Some of us have already been venturing out for day trips to...