9 Mar, 2023 | DIGITAL+WEB, MARKETING, SOCIAL MEDIA
Mark Zuckerberg has introduced a subscription service for Meta that will allow users to purchase blue badges marking them as verified. Known as Meta Verified, the service is experiencing soft launches in Australia and New Zealand and will hit other countries soon. You...
27 Feb, 2023 | DIGITAL+WEB, MARKETING, SOCIAL MEDIA
As an experienced digital marketing agency, littleBIG help businesses start and maintain meaningful conversations with digital communities as part of a comprehensive marketing strategy. We do this by tailoring social media packages to suit our clients’ individual...
3 Oct, 2022 | ADVERTISING, BRANDING, DESIGN, DIGITAL+WEB, EVENTS, FOOD+DRINK, MARKETING, PR, TOURISM
What do we need to do to revive our tourism industry? In the pandemic’s wake and in the context of a stuttering but positive upward trajectory towards repairing, key learnings have emerged around buttressing the sector. How do we future-safe a fragile but renewing...
4 May, 2022 | ADVERTISING, DIGITAL+WEB, MARKETING, OPINION, SOCIAL MEDIA, STRATEGY
Ever since the launch of algorithmic content, social media users have had their content experience curated to keep them scrolling for hours on end. We’re all guilty of getting trapped in the algorithm from time to time and spending way too much time staring into our...
23 Feb, 2022 | ADVERTISING, DIGITAL+WEB, OPINION, SOCIAL MEDIA, UNCATEGORISED
What in the world (or not) is the Metaverse? Does TikTok rule the world? Are influencers more respected than politicians? (yes) Why did Facebook lose over $200 billion in a day? We don’t have all the answers, but we have looked deep in to the littleBIG crystal ball...
13 Oct, 2021 | ADVERTISING, DIGITAL+WEB, MARKETING, OPINION, STRATEGY, Web
You may remember around this time last year the release of Apple’s iOS 14 sent the digital advertising world into a spin with new software that was to clamp down on the data available to advertisers and limit the extent that users could be tracked across the internet....