6 Jun, 2019 | ADVERTISING, BRANDING, SOCIAL MEDIA
This post was written by littleBIG Social Media Guru Cherie Haysom. As of today advertisers can now promote influencer branded posts as feed ads. This has been one of the biggest requests Instagram has had and they have finally delivered the goods! Why introduce...
29 Apr, 2019 | BRANDING, DESIGN, STRATEGY
Did you know that people are wired to remember imagery and adding a photo to your content bank can improve an individual’s recall by 65%? As the old saying goes, ‘A picture is worth a thousand words’ and 2 out of 3 people claim to be visual learners....
16 Mar, 2018 | BRANDING, DESIGN
From pretty pastels to electric hues, colour schemes from the 80’s and 90’s have been gaining serious fabulous-ness once again. Expect to see the abstract and geometric patterns inspired by the era move from the fringes into the mainstream as well. As children of the...
21 Dec, 2017 | BRANDING, DESIGN, DIGITAL+WEB, FASHION, FOOD+DRINK, PEOPLE, SOCIAL MEDIA, STRATEGY
And just like that, another year is done and dusted! What an incredible year 2017 has been in littleBIG land. We’ve loved working with our clients to achieve some huge goals, and celebrated some wonderful milestones, including our very own 10-year anniversary...
11 Aug, 2017 | BRANDING, STRATEGY
This post was written by littleBIG Marketing Strategist Kate Thompson, a superstar when it comes to summing up what a business needs at the brand, strategic and tactical levels. You may have noticed marketers love a bit of jargon (I can hear our Creative...
